Carol Kurimsky recognized for her channel marketing leadership and team's successful execution of partner growth initiatives
SANTA ANA, Calif., Aug.6, 2007 - Ingram Micro North America today announced Carol Kurimsky, vice president of marketing, has been named one of the most powerful women in the technology channel by CMP Channel's VARBusiness Magazine, a leading source of channel intelligence and strategic insight for IT solution providers.
Kurimsky, who joined Ingram Micro in January 2006, is responsible for overseeing the strategic direction and execution of the distributor's marketing efforts as they relate to IT manufacturers and solution provider partners, as well as, Ingram Micro corporate. She is being honored in the second annual VARBusiness Power 50 Women of the Channel for the ongoing contributions Ingram Micro's marketing department brings to the IT solution provider and manufacturer community.
"This is a great honor that I share with the entire North America marketing team," said Kurimsky. "By maintaining our focus on partner enablement and staying true to our vision of becoming the No. 1 technology marketing agency for the IT channel, Ingram Micro's marketing team continues to put forth programs, services and initiatives that deliver meaningful results to our clients and business partners."
Under Kurimsky's leadership, Ingram Micro's marketing team has successfully introduced and enhanced several sophisticated channel-partner programs and initiatives, including data analytics and custom agency services, as well as solution provider recruitment marketing and lead-generation offerings. To help drive more accountability and demonstrate value across the board, Kurimsky and her team also introduced a vendor-specific ROI measurement system for quantifying the success of manufacturers' marketing investments.
"Successful channel partner programs are accomplished through the dedication of the channel executives who oversee them. The CMP Channel is proud to honor those women whose commitment to the channel has improved the profitability of their solution provider partners," said Robert C. DeMarzo, vice president and editorial director, CMP Channel.
The Power 50 Women of the Channel were chosen by CMP Channel editors who combed through a large number of candidates in order to identify the most outstanding and influential female channel executives.
About VARBusiness (www.varbusiness.com)
For the past 20 years, VARBusiness' strategic resources have been the gateway to the commercial and public sector (or government) Solution Provider community. The VARBusiness integrated platform of media opportunities provides strategic insight for technology integrators through industry-defining research, in-depth editorial, channel events and innovative Web services, enabling these IT professionals to make educated decisions for their businesses, partnerships and customers. VARBusiness offerings lead vendors and distributors to unprecedented access to the most powerful strategic Solution Providers in the market. VARBusiness has been the recipient of numerous industry awards for both editorial content and design.
About Ingram Micro
As a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics services, technical support, financial services, and product aggregation and distribution. The company serves 150 countries and is the
only broadline global IT distributor with operations in Asia. Visit www.ingrammicro.com.
Contacts
Marie Meoli
WhiteFox Marketing & Communications
(714) 680-0335
marie.meoli@whitefoxpr.com
Dan Neel
CMP Channel
516-562-7236
dneel@cmp.com
Dina Vieira
Ingram Micro Canada
(905) 755-5000, ext.55261
dina.vieira@ingrammicro.ca