New sales and marketing program enables SMB solutions providers to establish a successful Oracle practice without authorizations or specific program fees
SANTA ANA, Calif., June 27 /PRNewswire-FirstCall/ -- Ingram Micro Inc. (NYSE: IM), today announced it is expanding its distribution relationship with Oracle to include the software giant's new Oracle VAD Remarketer Program, which enables resellers to sell Oracle's growing lineup of Oracle SMB (small and mid-size business) Technology Products without the requirement of joining the Oracle PartnerNetwork (OPN).
Available exclusively in North America, Ingram Micro's new Oracle VAD Remarketer Program is designed to attract and establish a new community of SMB-focused resellers who want to sell Oracle's SMB Technology Products and establish an Oracle practice prior to investing in the OPN program.
As part of the new sales and marketing program, solution providers will gain access to a number of valuable business development and SMB-focused sales tools, as well as Oracle-specific technical support, marketing, recruiting and training programs. According to Jodi Honore, vice president, vendor management for Ingram Micro, the new program makes it easier and more cost-effective for solution providers to incorporate Oracle into their existing IT portfolio and will ultimately bring forward new business opportunities for the partners involved.
"Over the last year Ingram Micro and Oracle have worked together to recruit, retain and grow the business of more than two hundred Oracle solution providers across the U.S. and Canada," continues Honore. "By integrating Oracle's Remarketer Program into our existing Oracle business, we're looking to accelerate recruitment efforts, eliminate the barriers to entry and enable more solution provider partners to successfully sell Oracle's growing lineup of SMB Technology Products."
"The VAD Remarketer Program allows our strategic distributors to broaden the scope of resellers who can help reach smaller companies that haven't previously been served by Oracle. This is a strategic partner initiative within Oracle's overall go-to-market channel strategy and we expect it to help us dramatically increase the number of VARs selling our products in this space," said Judson Althoff, vice president of Global Platform and Distribution Sales at Oracle.
The Ingram Micro Oracle Remarketer Program is available now to solution providers in the U.S. and Canada. There are no fees or authorizations associated with the Oracle Remarketer Program. Manufacturer products offered as part of the Ingram Micro Oracle Remarketer Program include Oracle(R) Database 10g Standard Edition and Standard Edition One; Oracle Application Server 10g Standard Edition and Standard Edition One; and Oracle Business Intelligence Standard Edition and Standard Edition One.
Solution providers interested in learning more about Ingram Micro's new Oracle Remarketer Program should contact their local Ingram Micro sales representative at (800) 456-8000.
About Ingram Micro
As a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics services, technical support, financial services, and product aggregation and distribution. The company serves 150 countries and is the only broadline global IT distributor with operations in Asia. Visit http://www.ingrammicro.com.
Trademarks
2007 Ingram Micro Inc. All rights reserved. Ingram Micro and the registered Ingram Micro logo are trademarks used under license by Ingram Micro Inc. Oracle is a registered trademark of Oracle Corporation and/or its affiliates.
SOURCE Ingram Micro Inc.
06/27/2007
CONTACT: Marie Meoli of WhiteFox Marketing & Communications,
+1-714-680-0335, marie.meoli@whitefoxpr.com, for Ingram Micro Inc.;
Dina Vieira of Ingram Micro Canada, +1-905-755-5000, Ext. 55261,
dina.vieira@ingrammicro.ca
Web site: http://www.ingrammicro.com
(IM)