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Avaya Enabling the Future of Work and Customer Experience in the Levant Through Distribution Agreement with Ingram Micro


  • New distribution agreement will see Ingram Micro supply and support Avaya’s OneCloud portfolio of contact center and unified communications solutions.
  • The two companies will focus on enabling the future of work through scalable business communications systems.

Beirut, Lebanon – 5 July, 2021 – As it continues to support the development of the future of work and customer experience in the Levant region, Avaya [NYSE: AVYA] has teamed with Ingram Micro, the global technology and supply chain services leader, to provide its Avaya OneCloudTM portfolio of solutions to the growing market here.

Under the agreement, Ingram Micro will supply and support Avaya OneCloud UCaaS and Avaya OneCloud CCaaS solutions, with a particular focus on enabling a transition to the future digital workplace in a post-pandemic world among its partners and customers.

According to the Life And Work Beyond 2020 report, commissioned by Avaya, that future digital workplace is already taking shape, with a drive to inject humanity into the customer experience and a preference for hybrid working among the top priorities for consumers and employees.

The research found that 71% of consumers identify customers service problems as having a negative impact on their wellbeing. And six in 10 employees would be keen to carry on working from anywhere, claiming they would support government policies that encourage a hybrid work environment.

“These figures show a new world of work that is bursting with opportunity for businesses large and small. But to really harness that opportunity, Levant organizations require innovative communication and collaboration technologies. With our presence and large partner base across the region, we can provide this through the Avaya OneCloud family, which delivers the tools that businesses require to help them to thrive in the post-pandemic world,” said Dr. Ali Baghdadi, SVP & Chief Executive, Ingram Micro META Region, and EMEA Cyber Security at Ingram Micro.

Avaya OneCloud is an AI-powered experience platform that enables businesses to combine cloud-based building blocks to form packaged capabilities that enable applications to support an ‘always-on’ business posture to keep customers connected, orchestrate their journey, align business resources, and leverage interactions and data to better understand and create the right experiences for each customer. Avaya OneCloud uniquely enables a Total Experience focus – working across the customer experience (CX), employee experience (EX), user experience (UX) and multiexperience (MX).

“Ingram Micro has shown incredible leadership in driving cloud-based business models among its partners, and we’re proud to be adding to that transformation with the Avaya OneCloud portfolio. With a journey starting at our Avaya OneCloud Subscription offering, and going all the way through hybrid deployment methods to full-public cloud products, we’re enabling partners across the region to reap the benefits of cloud while growing sustainably,” said Fadi Moubarak, Vice President – Channels, Avaya International.


About Ingram Micro Inc

Ingram Micro helps businesses Realize the Promise of Technology™. It delivers a full spectrum of global technology and supply chain services to businesses around the world. Deep expertise in technology solutions, mobility, cloud, and supply chain solutions enables its business partners to operate efficiently and successfully in the markets they serve. Unrivalled agility, deep market insights and the trust and dependability that come from decades of proven relationships, set Ingram Micro apart and ahead. More at

About Avaya

Businesses are built by the experiences they provide, and everyday millions of those experiences are delivered by Avaya Holdings Corp. (NYSE: AVYA). Avaya is shaping what's next for the future of work, with innovation and partnerships that deliver game-changing business benefits. Our cloud communications solutions and multi-cloud application ecosystem power personalized, intelligent, and effortless customer and employee experiences to help achieve strategic ambitions and desired outcomes. Together, we are committed to help grow your business by delivering Experiences that Matter. Learn more at

Cautionary Note Regarding Forward-Looking Statements

This document contains certain “forward-looking statements.” All statements other than statements of historical fact are “forward-looking” statements for purposes of the U.S. federal and state securities laws. These statements may be identified by the use of forward looking terminology such as "anticipate," "believe," "continue," "could," "estimate," "expect," "intend," "may," "might," “our vision,” "plan," "potential," "preliminary," "predict," "should," "will," or “would” or the negative thereof or other variations thereof or comparable terminology. The Company has based these forward-looking statements on its current expectations, assumptions, estimates and projections. While the Company believes these expectations, assumptions, estimates and projections are reasonable, such forward-looking statements are only predictions and involve known and unknown risks and uncertainties, many of which are beyond its control. The factors are discussed in the Company’s Annual Report on Form 10-K and subsequent quarterly reports on Form 10-Q filed with the Securities and Exchange Commission (the “SEC”) available at, and may cause the Company’s actual results, performance or achievements to differ materially from any future results, performance or achievements expressed or implied by these forward-looking statements. The Company cautions you that the list of important factors included in the Company’s SEC filings may not contain all of the material factors that are important to you. In addition, in light of these risks and uncertainties, the matters referred to in the forward-looking statements contained in this press release may not in fact occur. The Company undertakes no obligation to publicly update or revise any forward-looking statement as a result of new information, future events or otherwise, except as otherwise required by law.

Source: Avaya Newsroom

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